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Branding
Capital Group Branding
Project Date
2021-09-01
Branding

bSmart Best Digital Solution Agency in Egypt Capital Group Branding

Capital Group Branding

Capital Group is a Group of constructing companies specialized in turning big governmental, commercial, and industrial buildings from design papers to reality.
With the support of all companies, they will be a one-stop destination for all needs regarding construction from accessing pale of quantity, facility management, the excellence of cement and concrete, and all the finishing tiny details.
Capital Group is looking to stand out for who they are as a powerful entity capable of executing international real estate projects.

Capital Group comprises elite contracting corporates who deal with high governmental, commercial, and industrial entities.
Capital Group is looking to execute the best solutions and bring what is drowned on papers to reality.
Living up to the future characteristics, shielding the image of such powerful entities, and unifying today and tomorrow's vision is what Capital Group aims for and what it looks to present in all its' Brand Identity.

 

The brand is inspired by the future demands that shapes

1.    The shield represents protection from all the upcoming challenges.
2.    The sharp edges and the curved ones represent the flexibility in implementation to fit tomorrow's needs.
3.    The vertical lines represent power and credibility.
4.    Finally, the classical font focus on the elegancy of the brand.

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